PROJECT GOAL
SERVICES PROVIDED
The primary objective of the Berner Cider brand was to convey a feeling of enjoyment and accessibility to everyone. This was achieved by utilizing lively colors, evocative visuals, captivating narratives, and cleverly crafted text. It was essential to captivate a wide audience while providing an exceptional service that surpasses other wine brands. The aim was to challenge and transform the prevailing narrative in the industry.
Web Design
Logo Development
Brand Research
OUR SOLUTION
Several concepts were considered when developing a suitable logo for the Berner Cider brand. These concepts were based on the information provided in the brief, the mind map, and extensive research. The objective was to create a logo that is simple, clear, and easily recognizable, while also being unique to the brand. After careful exploration, the chosen concept centered around a distinctive logotype that exudes a sense of fun and aligns with the rebellious and approachable nature of the Berner Cider brand as it continues to grow.
LOGO DEVELOPMENT
The residences are constructed on the esteemed premises of Lindenwold Estate, showcasing a harmonious blend of timeless charm and modern aesthetics. Our utmost priority was to encapsulate these distinctive qualities within the brand identity. The emblem pays homage to the historic castle, incorporating a refined color scheme, simplistic elements, and sleek typography.
THE BRANDING PROCESS
The color scheme takes inspiration from the picturesque winery surroundings and the main element, the grapes. It incorporates additional hues that effectively communicate a feeling of liveliness, sustainability, enjoyment, and visual allure to everyone. This diverse range of colors provides numerous possibilities, enabling creative explorations and adaptability to suit any desired platforms.
THE BRAND COLORS
PRIMARY
COLOR
#000000
SECONDARY
COLOR
#e6dda9
#f2edcf
#ffffff
THE BRAND FONTS
